SpotOn•WebSites small business web designer based in Madison, Tennessee (Nashville suburb)
SpotOn Focus
  simple, clean designs • easy to navigate • no fluff

SpotOn Value
  cost effective • experienced small business owner • more than just a web designer

SpotOn Experience
  bed and breakfast inns • cleaning products • restaurants • online directories • Google AdWords/AdSense
(615) 860-8481
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About ...

During a conversation with an old colleague, I heard a common theme. And, it's funny ... he had heard the same theme in several conversations he had been having with some other people.

There are lots of opportunities out there, and a person can spend a lot of time chasing ones that don't really fit. I needed that refresher, and it got me thinking about direction.

The best chance for success is most likely sticking close to where your experience has taken you, while taking a fresh look to find niche opportunities that allow one to fill unmet needs and/or provide superior products or service compared to what is being offered.

Those thoughts kept leading me back to my core.

I love small business ... I love the bed and breakfast segment of the travel industry ... I love web design and the internet.

Positions and industries

Accountant, executive recruiter (headhunter), VP of Operations of an online directory, entrepreneur and small business owner.

Industry experience has included restaurants, health care, the bed and breakfast segment of travel and leisure (see below), cleaning products and the internet. Company sizes have ranged from one (me) to billion dollar plus organizations, and from ground-up startup companies to companies with long-standing traditions.

 

Experience in the trenches

Getting my hands dirty and touching all aspects of a business has been part and parcel of my experience.

The day-to-day work of running a company and getting things done at all levels of an ogranization is part of doing what it takes to move the company forward. I have done just about everything you could do at the small businesses I have worked for. And, I have had many conversations with employees and owners alike, about the challenges and the successes they face each day.

Having so much experience at all levels of a company, I have seen a lot of "stuff". In the bed and breakfast arena, especially, I have talked to literally thousands of owners about their small business, their B&B. Many of those conversations focused on integrating their business needs into their web site.

With my own web site company, I have the opportunity to help other small businesses with their needs, web design and otherwise.

You get more than just a web designer when you work with me.

Contact me about your small business web design needs and other issues that I might be able to help you with.

 

Bed & Breakfast Focus

Five years (and more) of day-to-day focus helping bed and breakfasts and inns maximize their online presence as VP of Operations at Bed & Breakfast Inns ONLINE (BBOnline)

My tenure at BBOnline allowed me the wonderful opportunity to get to know the industry (big picture) as well as insight into the inner workings of B&Bs on a daily basis. Daily conversations (and emails) with innkeepers let me tune in to the day-to-day challenges innkeepers face while trying to manage the many aspects of their small business.

The natural curiosity and interest I have in small business propelled me to ask a lot of questions, which focused my thinking about solutions. Combining that process along with my former experiences as an accountant, the marketing and sales side of being a headhunter, and my ever-present entrepreneurial bent, it was inevitable that I would look to hand my hat somewhere close to the industry.

I get excited about helping bed and breakfasts increase and better the web presence. The blend of experience I possess puts me in a unique position to provide service to my customers.

Contact me to discuss how I can help you get the process rolling. Include the best time(s) and way to contact you.

Other Interests

Life isn't totally about work all the time, is it. There are many (too many) things that a well-rounded person can be interested in and/or involved in. See my list below.

Maybe you have a similar interest or hobby as one of mine. If, by the way, you need a site that is related to one of my outside interests, let's definitely talk-I'd really enjoy that.

Alabama Football
originally from Alabama and have been a fan since early childhood (RollTide.com)

Trevecca Nazarene University
the college in Nashville, TN that I graduated from, where I made many friends and met my wife

The Donelson Fellowship
known as TDF, it's a wonderful group of caring people and an exceptional person/Pastor/Author, Robert J. Morgan

Photography
see some of my photos here

Woodworking
Popular Woodworking-excellent magazine and online resource

Landscaping
relaxes the soul

Hunting and Fishing
HuntingNet.com (I've actually done some work on this site)

Meat-and-Three Restaurants
I liked this one so much, I started a little online directory of them. Maybe I'll get going and make this into something...

View Phil Roberson's profile on LinkedIn

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